top of page
Social Cause Campaign
Brand Background:
Since 1857, Sharpie has been the top choice for permanent markers, empowering individuals to express themselves and turn ideas into reality. It's the go-to tool for anyone looking to bring their vision to life, unlocking endless possibilities for those seeking to unleash their imagination in bold, lasting ways.
The Ask:
Identify a social issue that requires a campaign to generate awareness, promote education, and inspire activism.
The Problem:
Unlike hunting on land, the fishing industry knows no hunting season.
The Solution:
Show consumers the impact of commercial overfishing by taking over the most talked about week of fishing: Shark Week.
bottom of page